The only Indian festival celebrated uniformly by two of the biggest film industries – Bollywood and Kollywood last year in Diwali, or Deepavali as it is spelled down south. Traditionally, the maximum number of superstar-driven films is released during this period. Friday release would see two Hindi and two Tamil films releasing worldwide for the festival-of-lights weekend.
SR Prabhu of Dream Warrior Pictures, explained: Kaashmora is a big-budget multi-genre action thriller, which was released in over 1500 screens in Tamil and Telugu. Spent a bomb on the production and special effects. After seeing the first copy and the way Karthi has worked in the three different roles along with Nayantara. The market leader Sri Thenandal Films is distributing it in Tamil Nadu and PVP Cinema is doing it in AP and Telangana.” Kaashmora has been certified UA, and has running time of 2 hours 38 minutes.
The plot revolves around Kaashmora (Karthi), a fake shaman, who along with his family, has managed to turn exorcism into a bustling business. A corrupt politician (Sharath Lohitashwa), who thinks that he is the real deal, chooses to hide his ill-gotten wealth in their home fearing an IT raid. The family flees with the loot. But they find themselves trapped inside a dilapidated palace, under the control of the ghost of Raj Nayak (Karthi), a malevolent commander, who has been waiting to settle a centuries-old score with Rathnamahadevi (Nayanthara), his princess, whose curse is responsible for his present fate.